“FREE goods are worth what you pay for them†is the cynic’s approach to the world, shared by hard-headed poverty-busters. Charging even a nominal price for things such as mosquito nets and condoms makes people take them more seriously, it is argued. Given away free, the nets may end up being used to catch fish rather than protecting sleeping people.
That does happen. Even so, a recent study in Kenya suggested providing malarial areas with large numbers of free bed nets brought better results than selling them. Now a new survey carried out by the World Health Organisation (WHO) on behalf of the Global Fund to Fight AIDS, Malaria and Tuberculosis, which is to be published on Friday February 1st, has shown that the approach works well in other countries, too.
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